In a nutshell, a real Agile coach is one who embodies the mindset and principles of agile in everyday life: continuously learning and improving, curious, customer-focused, collaborative.
A professional who operates with a truly collaborative – rather than competitive, ego-based mentality.
It’s not a job description for every type of person. Thus, simply completing an “agile coach certification” is no real indication of a person’s ability to evangelize agile thinking and acting in an organization.
In comes the term “Fake Agile.” A professional who has perhaps received extensive Scrum and Agile training, knows all the motions of Agile ceremonies, but at the deeper behavioral level, is still attached to maintaining egos, titles, and power over others.
An individual who, at the end of the day, prefers to remain in the status quo, rather than grow through change.
Unfortunately, this describes most human beings today.
Change is hard, especially when it is mindset and behavioral change.
Enter agile change management, as a discipline. Agile Change Management is distinct from Agile coaching, as its focus is broader and more holistic than team-level.
It works alongside the Agile Transformation Lead, looking at the organization as a whole and from within, and identifies:
– Where the principles of agile are not being followed
– Who in the organization can be leveraged to further evangelize agile
– How communication and feedback mechanisms between teams and levels can be enhanced
– How team goals tie into business goals
– Where exist the greatest opportunities for growth
It is a role that looks deeply at the “how” rather than the “what.”
In other words, It is a highly strategic role that yet digs deeply into the front lines of the organization, as agile is meant to do.
Think of it as the ‘Agile surgeon’ for your organization!
Does it interest you?
Set up a free assessment call to learn more about how we can help your organization say…
Goodbye to Fake Agile!